DIRECTORY 2024
Lola Yiting Zhang | Digital Art & Illustration
Lola Yiting Zhang is a concept artist in the entertainment industry, currently at Sony Interactive Entertainment, Sucker Punch Productions. Her career features collaborations with major clients such as Sony, Microsoft, and Netease on various AAA game projects, including the acclaimed 'Halo: Infinite' and other unannounced titles. Lola is also an instructor specializing in form language design, contributing her expertise to industry workshops, talks, and gallery exhibitions.
Lola Yiting Zhang finds design inspiration in the bizarre and overlooked elements of nature. Her work, rooted in a fascination with unconventional forms, challenges perceptions and inspires fresh perspectives. Lola's designs incorporate these elements, inviting viewers to uncover hidden beauty in everyday life.